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CHARLOTTE ÅGREN

Open to work

I'm looking for a new adventure and I'm available for full-time opportunities in London.

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MY EXPERIENCES

2011 - Present

LondonSwedes Ltd


Successfully founded and grew Sweden’s leading expat community to be the biggest expat site for Swedes abroad, fostering a supportive and inclusive environment for individuals moving to the UK.

Event Management - Planned and executed live events for ex-pats and anyone interested in Swedish culture, including everything from networking sessions and cultural exchange events to our bigger events like our annual Midsommar, Crayfish festivals, and Lucia Concert, bringing over 3000 guests together annually and over 30 000 guests on our events over the years. 

Networking and Collaborations - Cultivated partnerships with local and global businesses,organisations and communities for over 10 years with a strong track record of successful partnerships.

LondonSwedes.com is the largest community for the Swedish and Scandinavian communities in London and the UK. Over 50,000 members have joined, and the website currently has over 25,000 unique monthly visitors. LondonSwedes has been recognised by both individuals and media outlets throughout Sweden as a must-visit forum.

In addition to the 17,000-man strong Facebook page, we run several forums on Facebook with an additional 50,000 members.


Press:
https://www.londonsvenskar.com/press/

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EVENT MANAGEMENT

For over 12 years I have run and organized events and conferences, being the leading force from from idea through to execution. We have planned and executed events for companies such as Ocado, Twingly, Nordic Spirit and the annual events for LondonSwedes. Alongside this, we have several private high-profile clients.

Conceptualizing and Planning Events: Leading the creative development and planning of events, including festivals & performances, while ensuring alignment with the business's promotion goals and target audience.

Event Management: Overseeing the logistical and operational aspects of events, including venue selection, budget management, vendor coordination, sponsorship and facilities management to ensure successful execution.

Promotion and Outreach: Developing marketing strategies and partnerships to promote cultural events and engaging with local communities, media, and cultural organizations to enhance event visibility and attendance.

Private Events: Planned and executed exclusive events for high-profile clients in exclusive locations, ensuring meticulous attention to detail, personalized service, and seamless coordination to deliver unique and memorable experiences

COMMUNITY BUILDER

Our community has grown by our active forums, our annual events and dedicated members. I believe that my proactivity, skills in communication, relationship management and dedication to the company have enabled me to build this extensive network including many lasting personal relationships.

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Home: Event Services
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LEADERSHIP

My leadership skills have been achieved through building a well known community for over a decade, my qualities include strong communication skills, the ability to inspire and motivate others, and a commitment to fostering inclusivity and collaboration. 

HOSTESS & PRESENTER

During my role as an event manager, I handle end-to-end event logistics, coordination, and execution. Additionally, I serve as a community hostess and presenter, engaging and entertaining guests while ensuring a welcoming and inclusive atmosphere.

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Home: Event Services
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MARKETING, SALES AND CUSTOMER SERVICE


In order to build my business to where it is today, I have put in a great deal of time and effort into proactively growing the community.


As the founder of LondonSwedes, my tasks have included developing and executing marketing campaigns, generating leads, and closing sales. Additionally, I have managed customer inquiries, provided product and service information, and resolved customer issues to ensure a positive experience.

PROJECT MANAGEMENT

In project management, my tasks have included defining project scope, developing timelines, coordinating team efforts, monitoring progress, and ensuring timely and successful project completion. Additionally, I have managed project resources, budget, and stakeholder communication to meet project objectives.

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WEBSITE MANAGEMENT AND SOCIAL MEDIA

I have managed sites in Wordpress for over 12 years, working with content development, strategy, analytics and SEO every month.


I have a proven ability to grow and maintain social media presence and popularity. I have experience working with Instagram, Facebook and its forums, using engaging content to grow popularity and gain active followers.

SPONSORSHIP AND CLIENT RELATIONS

Building relationships with our partners and sponsors is another of my passions and is one of my key strengths.

I have successfully secured sponsorships for the website and our events, cultivating positive client relationships. 

Our strong partnerships have been crucial for our events, providing financial support as well as enhancing our events with valuable resources and expertise. These sponsorships have been instrumental in elevating the quality and success of our events.

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LONDONSWEDES

The largest community for Swedish ex-pats and people interested in Swedish culture

I founded LondonSwedes.com in 2011 after an interest in Swedish traditions and culture in the capital. Today, LondonSwedes is the largest website and community for the Swedish and Scandinavian communities in London and the UK. Since 2003, over 50 000 members/followers have joined and the website currently has over 25 000 unique monthly visitors. LondonSwedes has been recognised by both individuals and media outlets throughout Sweden as a must-visit forum. In addition to the forum, our user-friendly website offers handy information, personal blogs and event listings. I've also hosted annual  Midsummer parties, Crayfish parties, Christmas events and Lucia Nights.


Apart from the annual events we have organised after works, network events, football events, tournaments and movie nights.

In 2018 we opened The Moose Loft, a co-working collective of creatives that shared office space but also skills. 

The objective of LondonSwedes is to be the premier resource for Swedes and Scandinavians coming to the UK, either as tourists, students, or working professionals.

LondonSwedes is recognised as an authority at London life, having forged relationships with the Swedish Chamber of Commerce, The Swedish Embassy and The Swedish Church in London.
Approximately 100 000 Swedes live in London and the UK,

with about 500 000 Swedish tourists visiting the UK capital annually. 

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"Amazing events! And they become even better every year. This year's midsummer event was at a great location, beautifully organised and decorated - and with amazing entertainment. A Swedish DJ was flown in, a fantastic live band playing throwbacks, activities in every corner, and several bars—inside and outside space. Everything was beautiful, just great. Loved it. Great nights!"

Afnan Maaz

Read more reviews
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OFFICIAL EVENT PARTNER - NORDIC SPIRIT

2020 - ongoing

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My Events & Productions

My Events & Productions

My Events & Productions
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Lucia at the breathtaking Harrow School

Lucia at the breathtaking Harrow School

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LondonSwedes' Lucia at The Royal College of Music - Special Performance by Molly Sandén

LondonSwedes' Lucia at The Royal College of Music - Special Performance by Molly Sandén

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LondonSwedes Lucia Night 2023 with a Special Performance by Molly Sandén

LondonSwedes Lucia Night 2023 with a Special Performance by Molly Sandén

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Midsummer 2022 at Kupp Paddington

Midsummer 2022 at Kupp Paddington

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LondonSwedes Crayfish Festival 2021 in collaboration with Nordic Spirit

LondonSwedes Crayfish Festival 2021 in collaboration with Nordic Spirit

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LondonSwedes Crayfish Festival 2022

LondonSwedes Crayfish Festival 2022

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Lucia in London - Cornelia Jakobs x LondonSwedes Choir - "O Helga Natt" at Harrow School 2022

Lucia in London - Cornelia Jakobs x LondonSwedes Choir - "O Helga Natt" at Harrow School 2022

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LondonSwedes  Crayfish Festival 2023

LondonSwedes Crayfish Festival 2023

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LondonSwedes Midsommar Party 2023

LondonSwedes Midsommar Party 2023

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LondonSwedes Lucia Celebrations 2019 - Special Guest Molly Hammar

LondonSwedes Lucia Celebrations 2019 - Special Guest Molly Hammar

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LondonSwedes presents: 5 Swedish Places in London HD

LondonSwedes presents: 5 Swedish Places in London HD

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3 minutes of Britishness HD

3 minutes of Britishness HD

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LondonSwedes Presents - Swedish vs Brits Midsommar Challenge

LondonSwedes Presents - Swedish vs Brits Midsommar Challenge

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LondonSwedes YouTube channel

LondonSwedes YouTube channel

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LondonSwedes Presents: 3 places to bring your date (in London)!

LondonSwedes Presents: 3 places to bring your date (in London)!

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LondonSwedes' Crayfish Festival 2018

LondonSwedes' Crayfish Festival 2018

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LondonSwedes Midsommar Brunch + After party 2019

LondonSwedes Midsommar Brunch + After party 2019

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LondonSwedes Lucia Celebrations 2019 - Special Guest Molly Hammar

LondonSwedes Lucia Celebrations 2019 - Special Guest Molly Hammar

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LondonSwedes Crayfish Festival 2019

LondonSwedes Crayfish Festival 2019

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England vs Sweden World Cup 2018 -  LondonSwedes Official Screening

England vs Sweden World Cup 2018 - LondonSwedes Official Screening

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LondonSwedes' Lucia Nights 2017 Asylum Chapel (with Miriam Bryant)

LondonSwedes' Lucia Nights 2017 Asylum Chapel (with Miriam Bryant)

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PROJECTS

Showcase of some events and projects I've produced

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MIDSUMMER CELEBRATIONS

2012-2023

The best day in the calendar amongst many Swedes! In Sweden, every single Swede is celebrating Midsummer, often outside the big cities, in country houses and parks. We have gathered hundreds of Swedes yearly on Midsummer Festivals at different locations in London.

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THE MOOSE LOFT

2018

We launched a small co-working loft to be shared by a bunch of creatives. It consisted of a mix of professionals selected from different industries to join as one entity, a collective of Moose members. With the size and capabilities of our online community, we were aiming to navigate our selected members to new opportunities that will allow their businesses to prosper and grow. One main objective at LondonSwedes is to recognise and promote talented Swedes, and through The Moose Loft, we were doing just so!

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MIDSUMMER BRUNCHES AND DINNERS

2019 - 2023

We have hosted over 450 guests  each year to beautiful and exclusive lunches and dinners at different unique and amazing London venues such as Ours, Kupp and.  High-quality food and ingredients was picked for the lunch that consisted of a three course meal with live music, raffle games and surprises. In the evening 400 guests joined for an evening party with breathtaking views.

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LONDONSWEDES LUCIA NIGHTS

2016 - 2023

Since 2016, we have hosted sold-out Lucia Nights in London with some of Sweden's biggest artists as our special guests. Singers such as Miriam Bryant, Måns Zelmerlöf, Molly Hammar and Cornelia Jakobs have been on stage with our 40-man-strong choir, making this event one of the most popular events in the Swedish calendar. Venues such as Asylum Chapel, Lyric Theatre, Stoke Newington Town Hall and Harrow School have been filled with thousands of families and guests enjoying this lovely Swedish Christmas tradition.

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LONDONSWEDES' CRAYFISH FESTIVAL

2012-2023

The Crayfish season that runs from August to September each year is a time when many Swedes host a so-called Crayfish party. Our Crayfish parties started in 2012 with 150 guests at Dalston Roofpark and have since then expanded. From 2016 we hosted an annual several-day-long festival called LondonSwedes Crayfish festival with thousands of guests over the years. These events sell out within a few days and have received press in some of UKs biggest newspapers and blogs.

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NORDIC SPIRIT DINING POP UP

2021

Nordic Spirit POP UP created a 360 immersive experience for existing adult smokers, vapers and nicotine users hungry for an escape. A three-course meal for exclusively invited press and influencers in the centre of London over 2 weeks

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FOOTBALL SCREENINGS

2018 - 2023

FA CUP England - Sweden in 2018 was a really thrilling game and we sold out our 500 capacity event in only 20 minutes. Just a few weeks earlier we hosted 700 people for Sweden - Germany in conjunction with a Midsummer event.

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ANOTHER ROOM BRUNCH CLUB

2016-2020

Founded by Charlotte Agren  #AnotherRoom is a private/invite-only brunch that takes place every month in private homes around London.
The event had different themes every event such as Caribbean, Swedish, Valentines, Winter Affair etc.

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LONDONSWEDES CHOIR

The LondonSwedes Choir is a Swedish choir based in London, England. It was founded in 2016 by Michaela Lundin and Charlotte Agren and is made up of Swedish professionals and students living in London. The choir performs a range of Swedish and international vocal music, including traditional Swedish folk songs, popular Swedish pop songs, and classical choral pieces. They have performed at various venues across London, including the Southbank Centre and the Swedish Church in Marylebone. The Londonswedes choir also collaborates with other choirs and musicians to create unique and diverse performances.

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CONTACT ME

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PRESS

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LONDON LIVE TV

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THE TELEGRAPH

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TIME OUT

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SWEDISH TELEVISION

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EXPRESSEN LIVE TV

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PRESS

Both LondonSwedes, and me as an entrepreneur have gained coverage in several newspapers and magazines such as The Telegraph, Time Out, Evening Standard, BBC and also in some televised programs and radio shows:

BBC Radio UK (2016) 
“Vakna” Sveriges Radio P3 (2014-2016)  
London Live - Morning news show (2015)  
SVT Landgång - Swedish TV show (2015) Time Out & Evening Standard “Crayfish Festival” (2016)  
Time Out - Full Page “Swedish London” (2017) 
The Telegraph - Full Page “How to do summer like a Scandi” (2017)  Time Out & Evening Standard & TIMES - “Lucia Nights” (2017) The London Evening Standard “Sweden - England Football” (2018) Time Out Eat This Section  “Crayfish Festival” (2018) 
The London Evening Standard “The EU 27 speaks” (2019) Expressen Live TV (2021)

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